The Color Wheel
The color wheel is a great too for creating
color combinations. It is a circular arrangement of primary, secondary,
and tertiary colors. One half of the wheel is warm colors
and the other half is cool colors.
Color Grouping:
Primary Colors-Red, Yellow, and Blue
Secondary Colors-Green, Orange, and Purple
Formed by mixing primary colors
Tertiary Colors-Yellow- Orange, Orange-Red,
Red-Purple, Blue-Purple, and Blue-Green
Formed by mixing a primary color and a secondary color.
The color wheel is a great tool for picking
complimentary colors. If you pick two colors opposite each other,
for example, green and red, they compliment each other. The green
makes the red to appear more intense. These combinations are natural
attention grabbers, and are especially useful in packaging and
advertising.
You might also want to consider setting
the mood with color.
